Destination Stewardship Manager

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Destination Stewardship Manager

Salary

$68,000.00 - $75,000.00 Annually

Location

Denver, CO

Job Type

Full Time

Job Number

EDA-CTO-DestStwdMgr-5/10/2024

Department

Office of Economic Development and International Trade

Opening Date

05/10/2024

Closing Date

5/31/2024 5:00 PM Mountain

FLSA

Determined by Position

Primary Physical Work Address

1600 Broadway, Suite 2500, Denver CO 80202

FLSA Status

Exempt; position is not eligible for overtime compensation.

Department Contact Information

oedit.info@state.co.us

Type of Announcement

This announcement is not governed by the selection processes of the classified personnel system. Applications will be considered from residents and non-residents of Colorado.

How To Apply

Please submit an online application for this position at https://www.governmentjobs.com/careers/colorado. Reach out to the Department Contact to apply using a paper application, including any supplemental questions. Failure to submit a complete and timely application may result in the rejection of your application. Applicants are responsible for ensuring that application materials are received by the appropriate Human Resources office before the closing date and time listed.

• Description

• Benefits

• Questions

Department Information

The Governor’s Office of Economic Development and International Trade (“OEDIT”) was created to foster a positive business climate that encourages quality economic development through the support of local and regional economic development activities throughout the State of Colorado. A comprehensive slate of programs within OEDIT’s divisions work together to offer economic development services for all Colorado businesses – new and expanding, traditional and emerging, small and large – including retention programs to ensure continued competitiveness of Colorado’s economic base, and job training to keep Colorado’s workforce the best in the nation.

As a Division within OEDIT, the Colorado Tourism Office's (CTO) mission is to drive traveler spending through the promotion and development of compelling travel experiences throughout the state. The CTO promotes Colorado to travelers through domestic and international marketing, public relations, social media, influencers, the Official State Vacation Guide, and colorado.com and provides traveler services at ten Colorado Welcome Centers. The CTO collaborates with destination marketing organizations, local communities, industry associations, government agencies, and private businesses to inspire Colorado travel and support the development of new travel opportunities. The CTO is focused on providing support for Colorado’s tourism industry and positioning Colorado as the premier U.S. destination for active, outdoor, and unique experiences.

Description of Job

Disclaimer: The following provides a high-level job definition. It is not intended to provide a comprehensive or exclusive list of job duties. As such, job duties and/or responsibilities within the context of this job requisition may change at the discretion of the employee’s direct supervisor.

POSITION:

The Destination Stewardship Manager works closely with the Director of Destination Development & Sustainability to design, deliver, and report on industry programs that provide strategic guidance, capacity building, and implementation resources for Colorado tourism destinations, industry associations, and private businesses. The Destination Stewardship Manager also collaborates with the entire CTO team, the CTO Destination Development Committee, the Care for Colorado Coalition, state and federal agency partners, and the Scenic & Historic Byways Commission to advance strategies that drive traveler spending, protect and preserve natural and cultural areas, and that enhance resident quality of life.

In general, this position will be responsible for supporting the development of opportunities for the Colorado tourism industry, assisting with the implementation of Destination Stewardship projects, supporting strategic industry partnerships and educational opportunities, and assisting with additional projects of the CTO team.

KEY DUTIES AND RESPONSIBILITIES:

Management

• In concert with the Director of Destination Development & Sustainability, provides leadership to maximize Colorado’s potential for generating increased visitor spending and creating compelling, sustainable traveler experiences throughout the state.

• Supports the design, implementation, and reporting of a series of capacity-building programs offered by the Destination Development team that benefit Colorado destination organizations and Colorado tourism industry associations.

• Supports the management of external consultants including training, project management, work timelines, and deliverables.

• Supports the implementation of Tourism Management Grant projects including execution of timelines and deliverables.

• Performs other duties as assigned.

  Development, Education & Stewardship

• Manages statewide tourism product development initiatives that build Colorado’s reputation as a premier destination for cultural tourism, outdoor recreation, low-impact travel, and agritourism in partnership with Colorado tourism industry partners.

• Manages the CTO’s online learning platform, CTO Learning Labs, to deliver opportunities that promote hospitality training and visitor readiness, with a focus on supporting industry partners and frontline workers in emerging destinations.

• Manages design and delivery of other educational offerings for emerging or small-budget tourism destinations and attractions, including educational experiences for the annual Colorado Governor’s Tourism Conference and regional tourism conferences, as requested.

• Oversees the Care for Colorado Coalition and engagement of these partners including partnership strategy, execution of quarterly Care for Colorado Coalition meetings and In-Action Workshops, and managing Care For Colorado assets.

• Supports the management of Destination Stewardship-related research efforts in partnership with CTO Deputy Director, Destination Stewardship, and CTO Destination Stewardship Council.

  Industry Communications

• Supports the development of success stories related to CTO Destination Development and Stewardship programs and the production of these success stories on the CTO industry website and other channels.

• Provides input to the CTO Communications and CTO PR team on opportunities to build awareness of success stories related to Destination Development and Stewardship programs.

• Provides support to tourism industry partners that participate in Destination Development and Stewardship programs on ways to build awareness of their achievements.

  Consumer Marketing & Promotion

  In collaboration with the CTO marketing team and in keeping with the CTO brand:

• Supports the development and execution of customized Do Colorado Right campaigns.

• Provides input for the promotion of cultural tourism, outdoor recreation, low-impact travel, and agritourism offerings through CTO marketing, public relations, promotional, and social media campaigns.

  COMPETENCIES:

  Leadership: Creates and communicates a compelling vision; engages others to implement vision; builds enthusiasm, participation and positive morale and loyalty; takes charge of groups and situations; sets a strong leadership role by walking the talk; promotes a safe, challenging work environment.

  Strategic Planning: Identifies and analyzes organizational opportunities; accurately forecasts trends and emerging needs; frames strategic questions; makes decisions and deploys resources in alignment with strategic priorities; plans for future problems and opportunities by forecasting business trends and outside forces.

  Negotiation & Issue Resolution: Openly manages conflict and disagreement through collaborative discussion to reach positive conclusions; arrives at constructive solutions whilst maintaining positive working relationships; seeks win-win situations; diplomatically explores common and opposing options to reach mutually acceptable positive solutions.

  Communication: Is understood by and understands others; clearly articulates key points when writing and speaking; actively listens; effectively interprets non-verbal communication and truly hears what a wide variety of people are trying to say; accurately assesses personal styles and adjusts own style of communication to optimize personal effectiveness.

  Results Driven: Drives for successful results; makes things happen and conveys a sense of urgency; sets aggressive goals and works hard to achieve these goals; moves tasks and assignments toward closure; invests considerable effort to ensure goals are met in a high-quality manner.

Minimum Qualifications, Substitutions, Conditions of Employment & Appeal Rights

REQUIRED KNOWLEDGE, SKILLS & ABILITIES:

Previous knowledge and demonstrated skill in program planning and coordination of multiple projects and assignments. Ability to work with a wide variety of people at all levels in stressful situations and exercise confidentiality and discretion as appropriate. Skill in relationship building and networking with a diverse population of organizations, associations and interest groups.

Strong oral and written communication skills that include the demonstrated ability to edit and write. Excellent time management skills, including the demonstrated ability to meet timelines and prioritize multiple projects.

Team orientation and the demonstrated ability to work effectively with peers, subordinates, and supervisors. Ability and willingness to work hours beyond the standard daily or weekly schedule when necessary.

This role is based in Denver. The role will involve travel around the state (likely 1-2 trips/month)

EDUCATIONAL AND EXPERIENCE

A four-year college degree in tourism management, sustainable tourism, marketing, communications, or related subjects, or an equivalent 4 years of experience in marketing, tourism development, sustainable tourism and/or related subjects.

Experience with heritage or cultural tourism, agritourism, outdoor adventure, marketing, rural economic development and community relations is strongly preferred.

Conditions of Employment

• Applicants must pass a thorough background check prior to employment.

• Former State employees who were disciplinarily terminated or resigned in lieu of termination must disclose the information on the application and provide an explanation why the prior termination or resignation should not disqualify their application from the current position.

Supplemental Information

Salary Range: $68,000 - $75,000 Annually

This position is considered non-classified, which means the position is not part of the Colorado State Personnel System. Therefore, the individual appointed to this position is considered at-will, and is not covered by the State Personnel Rules or the State Classification System. However, this position does come with the same benefits (retirement, insurance, etc.) as every other State employee, and with the same opportunities, pride and passion that comes with working for the great State of Colorado. Even though employment is at-will, non-classified positions have protections against discrimination and retaliation in state and federal employment laws. “At-will” employment means that either the employee or the State may terminate the employment relationship at any time for any reason or no reason, with or without notice or cause, as long as no federal or state law is violated.

A wide salary range is posted for this position and any job offer is based upon a salary analysis to comply with the Colorado Equal Pay for Equal Work Act. The salary analysis considers relevant experience, education, certifications, and state seniority as compared to others doing substantially similar work. While all offers are compliant with the Colorado Equal Pay for Equal Work Act, there is no guarantee an offer will be at the top of the posted range based on the salary analysis.

Benefits

The State of Colorado/Office of the Governor offers generous benefits to full-time employees including:

• Annual leave accrued at 13.33 hours per month

• Sick leave accrued at 6.66 hours a month

• 11 paid holidays per year

• Medical plans - choice of Cigna or Kaiser; several plan options (including High Deductible Health Plan with HSA); most plans offered with significant state contribution towards premium

• Dental and vision plans

• Flexible spending accounts

• State-paid life insurance policy of $50,000

• Choice of 2 retirement plans (defined contribution or defined benefit) with generous state contribution

• Optional 401(k) and 457 plans for additional retirement savings

• State-paid short-term disability coverage

• Additional optional life and disability plans

• Access to the Colorado State Employee Assistance Program

• Membership opportunity with the Credit Union of Colorado

• RTD (transit) EcoPass

• Training and professional development

  To learn more about State of Colorado benefits, please visit: https://www.colorado.gov/dhr/benefits

  Equity, Diversity and Inclusion

  The State of Colorado believes that equity, diversity, and inclusion drive our success, and we encourage candidates from all identities, backgrounds, and abilities to apply. The State of Colorado is an equal opportunity employer committed to building inclusive, innovative work environments with employees who reflect our communities and enthusiastically serve them. Therefore, in all aspects of the employment process, we provide employment opportunities to all qualified applicants without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity or expression, pregnancy, medical condition related to pregnancy, creed, ancestry, national origin, marital status, genetic information, or military status (with preference given to military veterans), or any other protected status in accordance with applicable law.

  To learn more about the “State of Colorado For All”, visit our Equity, Diversity, and Inclusion website (https://dpa.colorado.gov/about-us/edi) .

  ADAAA Accommodations

  The Office of the Governor is committed to the full inclusion of all qualified individuals. As part of this commitment, our agency will assist individuals who have a disability with any reasonable accommodation requests related to employment, including completing the application process, interviewing, completing any pre-employment testing, participating in the employee selection process, and/or to perform essential job functions where the requested accommodation does not impose an undue hardship. If you have a disability and require reasonable accommodation to ensure you have a positive experience applying or interviewing for this position, please direct your inquiries to our ADAAA Staffing Coordinator, the Director of Human Resources: jennifer.salvatore@state.co.us

  Application

  Your application must provide sufficient detail about your background and experience to allow the screening panel to properly assess your experience in the required elements, including your experience and achievements.

  Due to the large volume of resumes we receive, we do not acknowledge receipt of each application and are unable to give status updates. If a strong match is found between your qualifications and the requirements of the position, a member of the recruiting staff will contact you to further discuss the career opportunity.

Please note that each agency's contact information is different; therefore, we encourage all applicants to view the full, official job announcement which includes contact information and class title. Select the job you wish to view, then click on the "Print" icon.

01

Previous experience and demonstrated skill in tourism management, sustainable tourism, stewardship or destination development is required in this position. Please briefly explain your experience in one of these areas.

02

To be considered for this position, we request a resume and cover letter. Did you confirm that you uploaded those documents in the attachments?

• Yes

• No

  Required Question

Agency

State of Colorado

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Website

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